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WELLA PROFESSIONALS

Color Collections Permanent Color

PERMANENT
HAIR COLOR

EXTRA RICH CRÈME

Coverage without compromise — rich,
even, complete with up
to 100% gray hair coverage

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TEST WITH OUR NEW RED SHADES.
TAKE THE CHALLENGE. #KADUSREDSTORTURETEST
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COLLECTION INFORMATION DISCOVER GET KADUS PROFESSIONAL PRODUCTS Back

TECHNOLOGY
Extra Rich Crème Permanent Hair Color with Vitaflection Microspheres for younger looking hair, vibrant color and long-lasting results.

Color Permanent-color

Up to 100% gray coverage & long-lasting results

Our dye molecules are 1000 times smaller than a hair fiber. This allows for deep penetration in every strand, and long-lasting color! That's kadus smart technology.

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Wella Color Fresh application

CONDITIONING FOR A SMOOTH HAIR RESULT, AND LIPID-ENRICHED FORMULA FOR EXCEPTIONAL SHINE

Our lipid-enriched extra rich crème permanent hair color leaves the hair smooth and shiny for exceptional shine

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Wella TrendVision Behind the Scenes

Even coverage and color to the core

500 trillion Vitaflection Microspheres that are 1000 times smaller than a hair fiber penetrate the hair

Lock-In and Vibrant Shine

Vitaflection Microspheres couple and lock inside the hair. Waxes and lipids leave the hair smooth and shiny.

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